Register

I agree with the Privacy Policy

In The News

Demand response programs improving, but customers remain wary: report

July 28, 2025

demand response

smart energy devices

Limited customer awareness remains a significant barrier to participation in residential demand response programs, Parks Associates and Resideo Grid Services said in a report released last month.

Parks Associates and Resideo found DR awareness is lowest in Kentucky, Tennessee, Alabama and Mississippi, where a combined 59% of customers polled said they were unaware of or lacked access to demand response programs. Awareness is highest on the West Coast, where 44% of customers said they lacked access or awareness.

Lack of access and awareness are not the only barriers to DR program participation, according to the report. Twenty-nine percent of would-be participants said they have concerns with someone else controlling their thermostat; 34% worried about comfort or convenience; 17% said they don’t have the right thermostat and 16% said program payments aren’t high enough.

In spite of these barriers, Parks Associates found most smart thermostat users who do enroll in DR programs are satisfied with the experience. Sixty-nine percent of participants said DR events were either barely noticeable or “less unpleasant than anticipated,” the report said.

From the article, "Demand response programs improving, but customers remain wary: report" by Brian Martucci

Previously In The News

Broadband Growth Slowing After COVID-19-Driven Surge: Parks

After “massive growth" in adoption of residential internet during the COVID-19 pandemic, U.S. broadband growth slowed in 2022 as the “low-hanging fruit has already been picked,” said Parks Associates...

Roku Adds Google Assistant and 2 New Players to Its Lineup

But it's obvious that Roku is feeling the heat from Amazon's aggressive push in the TV streaming (and smart TV) market. According to research from Parks Associates, Roku had the lead in streaming medi...

Streaming Service Stacking Continues; OTT Providers Face Challenges in Growing Market

Video streaming service stacking is likely to continue near term, after accelerating during the shelter-at-home period for the coronavirus, said industry executives on a Parks Associates webinar Wedne...

Google's DIY Security Exit Spurs Doubts About Segment's Future: Parks

Google's decision to discontinue its three-year-old Nest Secure do-it-yourself security system wasn’t a surprise, given Google’s $450 million investment in security stalwart ADT in August, Parks Assoc...

‹
1
2
...
338
339
340
341
342
343
344
...
745
746
›