In The News

Cord cutting to carve $33.6B out of U.S. pay TV revenues by 2025

October 07, 2021

According to recent Parks Associates’ research, more than one-third of U.S. broadband households are cord-cutters who previously subscribed to traditional pay TV. That comes out to more than 38 million households.

Paul Erickson, senior analyst at Parks Associates, said that within that total fewer than one in 10 are cord-nevers who never subscribed to traditional TV.

From the article "Cord cutting to carve $33.6B out of U.S. pay TV revenues by 2025" by Ben Munson.

Previously In The News

Research: over 50% of U.S. broadband households stream content on TV screens

Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...

Is Streaming Fragmentation Reviving Piracy?

Twenty-three percent of respondents also said that they thought piracy was “OK,” a jump from 14% in 2019, when the streaming market was less saturated, according to MediaPost’s reporting of Parks...

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty...

Hulu CEO Plots A Way To Stand Out From The Crowd

Hulu isn't the only company to recognize that trend. A host of live-TV streaming services are cropping up online, and the marketplace is growing crowded. Dish Network Corp.'s Sling TV and Sony Corp.'s...

‹
1
2
...
135
136
137
138
139
140
141
...
758
759
›

Research Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

MDU / Multifamily

Visibility Memberships

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

SMB

Event

Analyst Insights

Media

About Parks Associates

Cord cutting to carve $33.6B out of U.S. pay TV revenues by 2025

Previously In The News

Research: over 50% of U.S. broadband households stream content on TV screens

Is Streaming Fragmentation Reviving Piracy?

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

Hulu CEO Plots A Way To Stand Out From The Crowd

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store