Over the last few years, monthly spending on streaming subscriptions has declined 25% from $90 in 2021 to $73 in 2023, according to data from Parks Associates. On the flip side, more households reported using free ad-supported services by the end of 2022 citing content and price as adoption drivers.
From the article, "Cord Cutters Are Cutting Back on Streaming Services As Americans Navigate Inflation" by Shelby Brown
About a quarter of U.S. broadband households are concerned about their privacy and security when using connected CE devices, according to a new Parks Associates white paper, sponsored by Verimatrix. T...
"In addressing the low consumer awareness for smart home solutions, all players have ample opportunities to make inroads in this early market," Eddie Accomando, research analyst at Parks Associates sa...
A new Parks Associates report is projecting that global mobile data revenue will increase from $386 billion in 2015 to $630 billion in 2020. North America and Western Europe will see only minimal grow...
Parks Research Analyst Brad Russell reports that research shows more than 60 percent of U.S. broadband households have someone with a chronic condition, while the number of people 65-85 will account f...
