Providing Market Intelligence for 40 Years

In The News

Competition among power companies lights up

So far, though, a relatively small percentage of customers are using the rapidly evolving technologies.

High-tech thermostats are the most commonly purchased smart home devices, but only about 8 percent of U.S. households with the Internet capacity to take full advantage of smart thermostats have them, according to Parks Associates research. Seven percent of homes have wirelessly controlled lighting.

From the article "Competition among power companies lights up" by Jordan Blum.

Previously In The News

Netflix Earnings Preview: Is Streaming Video Giant Still Snagging New Subscribers?

On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented...

A Challenge For Video Streamers Will Be Keeping Subscribers

A Parks Associates analysis reported that SVOD churn rate dropped from 46% in third quarter 2019 to 38% in third quarter 2020. Among recent launches, the churn rate of Disney+ was at 13%, and HBO Max,...

FuboTV: Why I Like This Stock Better Than DraftKings

Even more pertinent, according to a survey compiled by Parks Associates, 55% of cable subscribers state that live sports is an important factor in why they are staying with expensive cable packages. T...

Steven Spielberg Shuns Movie Home In Streaming Deal

Still, Peacock ranks eighth among the major subscription streaming services, with only 10% of broadband households reporting that they pay for one of Peacock's two subscription services, according to...