Parks Associates estimates that the pay-TV industry will lose $9.9 billion in revenue by 2021 from TV multiscreen password sharing, up from $3.5 billion this year. This is an important loss particularly as traditional TV providers are feeling the effects of cord-cutting, with linear video services losing about 3 million subscribers so far this year.
From the article "Charter, ESPN Spearheading Efforts to Crackdown on Cable-TV Password Sharing" by Bevin Fletcher.
Media research firm Parks Associates said there are more than 300 direct-to-consumer streaming services in the United States. From the article "What I’m thankful for in sports media" by Jeff Agrest...
That’s according to Parks Associates, which said that 25% of U.S. broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. The firm said those figures could incre...
Apple’s share of the streaming device space shrank 3% year over year in the third quarter, when it captured 9% of the domestic market, according to Parks Associates. Comparatively, Roku and Fire T...
Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks...
