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CES 2016: Netflix Is OK With Password Sharing

Various studies, including one from Parks Associates, have shown that as many as one in five Americans use someone else's password to watch a streaming service without paying for it.

You would think those findings would greatly upset Netflix CEO Reed Hastings who would love some additional income to support his ever-growing original content division. But in a press conference held yesterday at the Consumer Electronics Show, Hastings basically told consumers to share and share alike.
 

From the article "CES 2016: Netflix Is OK With Password Sharing" by Phillip Swann.

Previously In The News

CVS Has Launched Its Own Mobile Wallet — And It's Poised For Success

Data from Parks Associates shows that US consumers prefer retailer-based options to general-purpose mobile wallets. These platforms can attract tremendous popularity — Starbucks now processes 25% of i...

US Pay-TV Dips As Antenna-Only TV Services Rise To 15% Of Broadband Households

In its latest round-up of the strength of cord-cutting in the country, 360 View: Entertainment Services in US Broadband Households, Parks found that antenna-only usage has steadily increased since 201...

Apple May Be Prepping Siri for Smart Home Duty

Entry into the smart speaker market makes sense for a company with smart home aspirations. "As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russe...

Roku cuts price on top streaming player to counter Apple TV

Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....

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