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Can You Place A Price On Privacy?

But thermostats collecting personal data is not a hypothetical. In fact, by 2017, more than half of the thermostats sold in the United States will be of the "smart" variety, according to market research firm Parks Associates.

From the article "Can You Place A Price On Privacy?" by tampabay.com

Previously In The News

Voice Commands, Personal Assistants the Next Frontier for Device Interactions, Gartner Predicts

Parks Associates released findings in October estimating that 46 percent of U.S. Millennials with smartphones use voice recognition software, while a separate report from TiVO indicated 43 percent of...

Third Of US Broadband Households Have Multiple OTT Packs

Approximately 31 percent of U.S. broadband households have multiple OTT service subscriptions, which is nearly one-half of the 63 percent of U.S. broadband households subscribing to at least one OTT s...

Majority Of Smartwatch Owners Have Paid Music Streaming Sub

Owners of wearable devices such as smartwatches and fitness trackers are far more likely to subscribe to paid streaming audio or music services such as Apple Music, Spotify or Pandora One, according t...

How the Smart Remote Lost Its Way

“If we think about any company that tried to make a dent in that, what comes to mind is Harmony,” says Paul Erickson, senior analyst at research company Parks Associates. “It wasn’t just that they gav...

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