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Bulls vs. Bears: Who's Right About Roku Stock?

Roku faces myriad competitors, but it still dominated the U.S. streaming device market with a 37% share as of early 2018, according to Parks Associates. Amazon ranked second with a 28% share, and Apple came in third with a 15% share.

Roku's device sales growth is decelerating. However, Roku's platform business -- which generates revenue mainly through advertising and content partnerships -- is growing quickly.

From the article "Bulls vs. Bears: Who's Right About Roku Stock?" by Leo Sun.

Previously In The News

Warner Bros. and Paramount might merge. What's it going to cost you to keep streaming?

“It’s a challenging time for service providers to make the money work,” said Elizabeth Parks, president of Parks Associates. “It makes sense that there will be a lot of consolidation in the market. We...

More People Are Considering Buying an Antenna To Watch News, Sports, TV Shows, and Movies

Twenty percent of U.S. internet households own a TV antenna, according to research firm Parks Associates’ ATSC 3.0: Impact and Opportunity for Video Services industry report. It also found that 12% mo...

Judgment Day Is Coming For Streaming Services Not Named Netflix Or Amazon

While consolidation might seem obvious given the challenges in the market, it will likely take longer than most people think, Parks Associates analyst Eric Sorensen told IBD. That's because of a host...

Synamedia CTO shares 2024 predictions

With streaming service churn rate holding steady at 47 per cent globally according to Parks Associates, the argument for retention centers back on content availability and user experience. Viewers wil...

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