Parks Associates, a market intelligence firm, claims that while connectivity is still in its infancy, it is moving along rather quickly. “We’re moving past the early adopter phase of connected cars,” said Jennifer Kent, a director at Parks. However, Kent claims that the issue isn’t with connected cars but with connected everything else, “You need a connected home to be able to connect your car to it,” and not many people are willing to make that sort of technological jump just yet.
From the article "BMW’s Connected Future Vision Getting Closer" by Nico DeMattia.
Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times rout...
"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research...
Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...
Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...