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As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?

July 12, 2017

The effect on the companies’ bottom lines remains unclear, but a study by Parks Associates, a research group, found that sharing cost the streaming video industry $500 million in 2015.

One reason the companies appear hesitant to police the passwords harder: Freeloaders could become the next customers.

From the article "As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?" by Daniel Victor.

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According to Parks Associates, nearly 40 percent of U.S. broadband households are watching multiple streaming services like Netflix, Amazon Prime and Hulu on those devices. With high numbers of str...

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Most Broadband Users Still Pay For Television

Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...

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About Parks Associates

As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?

Previously In The News

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

How many video devices do you have? About seven, survey finds

Report: Viewers Say Churn is Based on Lack of New, Original Content

Most Broadband Users Still Pay For Television

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