Register

I agree with the Privacy Policy

In The News

Apple TV Sales Rank Fourth in US Streaming Device Market

August 21, 2015

streaming devices

The Apple TV was the fourth most well known streaming media device in the United States in 2014. The news was reported by Parks Associates.

The sales of the Apple TV were overshadowed by Roku, Google, and Amazon sales. Roku keeps on being the most famous brand in terms of streaming media device.

Roku represents 34 percent of units sold. Google and its Chromecast were responsible for 23 percent sales. Amazon's Fire TV was the third choice, while Apple came in fourth.

In 2013, the Apple TV was the third most popular streaming media device. However in 2014, it fell behind the recently introduced Fire TV and Fire TV Stick.

As per the data, around 20 percent of U.S. households possess one or more streaming media players. Regarding the matter of continuous use, Roku devices are obviously at the highest point.

From the article "Apple TV Sales Rank Fourth in US Streaming Device Market" by Ahmed Humayun.

Previously In The News

Something Hilarious Happens When Potential Customers See That a Product Has AI Features

In another study highlighted by the WSJ, researchers at the firm Parks Associates surveyed around 4,000 US consumers' feelings towards AI marketing, with a slightly more blunt approach: "We straight u...

Top 10 Outdoor Security Cameras for Unmatched Peace of Mind

The Parks Associates 2024 Connected Home Research emphasizes the growing importance of smart detection features, such as distinguishing people, vehicles, or animals, to reduce false alerts and improve...

Can too much AI backfire? Study reveals why ‘AI-powered’ products are turning buyers away

A related survey by Parks Associates, also cited by The Wall Street Journal, found that 58% of the 4,000 American respondents said the presence of the term “AI” made no difference in their buying deci...

Why Smart Home Compatibility Still Sucks in 2025 — And How GearBrain Can Fix It

Parks Associates estimates over 60% of U.S. broadband households now own at least one smart home device. From the article, "Why Smart Home Compatibility Still Sucks in 2025 — And How GearBrain Can...

‹
1
2
3
4
5
6
7
8
9
10
...
742
743
›