Providing Market Intelligence for 40 Years

In The News

Apple TV goes on sale, begins shipping next week

The fourth-generation Apple TV is the company’s first new model in nearly three years. In recent years Apple has faced stiff competition from Amazon AMZN 1.60% , Google GOOGL 1.64% , and Roku. Over the years, each competing TV service has added new games and content providers, along with voice search capabilities to their respective platforms. Moreover, each company has also released new streaming products within the past month, putting even more pressure on Apple to upgrade its TV services.

In August, research firm Parks Associates placed Apple TV in fourth place for most popular media streaming devices based on U.S. sales. According to the report, Roku led the pack with 34% of the market.

From the article "Apple TV goes on sale, begins shipping next week" by Jason Cipriani.

Previously In The News

Netflix Leads the Top-10 Subscription OTT Video Services

HBO Now leaped into the top-five for the first time, YouTube Red solidified itself into the top-10 for the first time, and both Showtime and Starz moved up or entered the list compared to 2016. "Wh...

Hub Research Finds an OTT Tipping Point

Hub said this year marked the first time since it began tracking viewing patterns in 2014 that viewers are "more likely to say they watch a recently discovered favorite show from an online source than...

Apple's Services Push Gives It a Fresh Incentive to Launch a New Apple TV

Apple TV's share of the streaming player market is still believed to be well below that of Roku (ROKU - Get Report) and Amazon's. A survey done by research firm Parks Associates indicated that Apple T...

The Triple-Play Bundle Is Dead, But This Surprisingly Popular Bundle Just Might Stop Cable Companies' Bleeding

Market research outfit Parks Associates offers up a glimpse of the bundle's penetration: As of the end of the first quarter of this year, 19% of U.S. broadband subscribers also enjoy wireless/mobile s...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive