Providing Market Intelligence for 40 Years

In The News

Apple Inc. TV Fourth Most Popular Streaming Device: Parks Associate

According to MacRumors, Parks Associates has revealed figures from a recent research that depict Apple Inc. (NASDAQ:AAPL) TV was the fourth most popular device for streaming in the US last year. In a surprising twist, devices like Google Inc's (NASDAQ:GOOG) Chromecast, Amazon.com, Inc.'s (NASDAQ:AMZN) Fire TV, and Roku collectively surpassed Apple TV sales.

The data breakdown shows Roku is currently the most popular set top box, as it takes up 34% of all streaming devices sold in the US. Following that, Google Chromecast accounts for 23%, while Amazon takes third place. Apple's streaming media device meanwhile lost popularity against Amazon, after being the third popular choice two years ago. Households in the US with media streaming devices amount to 20%, and within these Roku is used by 37%. Google comes second with 19%, while Apple and Amazon stand at 17% and 14%, respectively.

From the article "Apple Inc. TV Fourth Most Popular Streaming Device: Parks Associate" by Martin Blanc.

Previously In The News

IoT Cybersecurity, ‘Cascading’ Failures, Worry Consumers Most About Connected Home

Data and privacy fears rank second among consumer smart home concerns. More than half of U.S. adults (58%) fear lack of privacy from device manufacturers who have access to data, real-time conversatio...

Z-Wave’s S2 Framework Provides Advanced IoT Security for the Smart Home

Gartner predicts 21 billion IoT devices will be in the market by 2020 and the burgeoning IoT market will be sensitive to security as the sheer number of connected devices means more attack vectors and...

How Do Consumers Research Smart Home Gear?

Parks Associates research reveals manufacturer websites are No. 1 source for researching smart home equipment. Integrator websites are No. 2. Those are the results from new smart home research by P...

2018 Market Report: Security and the Smart Home Installation Channel

More than 60% of installing dealers now report that DIY systems are biting into demand for their services, according to the fifth annual Residential Security Market Report (2018) from the research fir...