Parks Associates reveals that only 5% of U.S. households rely solely on traditional pay TV. Instead, smart TV apps have emerged as the new living room entertainment hub.
From the article, "Analysis: Viewers crave streaming simplicity not more fragmentation" by Dak Dillon
Are smart thermostats the next subsidized security business model? Yes, according to new data from Parks Associates, which reports more than 50 percent of U.S. broadband households would be willing to...
According to sleep research from Parks Associates, nearly 29 million U.S. broadband households currently own a product that helps them track their sleep quality, representing less than half of the nea...
The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...
A hot topic in health today is the importance of getting a good night's sleep. According to research by Parks Associates 25% of consumers are very concerned about a lack of quality sleep. This is not...
