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Amazon's Streaming Device Power Play

Amazon’s decision to limit sales of two major competitors’ products right before the holiday shopping season goes into full swing has not been met with a full-throated chorus of cheers. Some have criticized the move as being motivated more by spite than by sound reasoning.

Some noted that whatever work this does to boost Amazon’s ambitions in the streaming arena — it weakens their footing in their core eCommerce business.

“This has the potential to hurt Amazon as much as it does Apple and Google,” Barbara Kraus, an analyst at Parks Associates, told Bloomberg. “As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons.” 

From the article "Amazon's Streaming Device Power Play" by PYMNTS.

Previously In The News

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34% of Pay-TV Subs Altered Service in Past Year – Study

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Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

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