In The News

Almost 3 in 4 Broadband Households Own a Connected Entertainment Device

January 28, 2019

A new whitepaper by released by Parks Associates reveals that 71% of U.S. broadband households own a connected entertainment device.

Titled “Changing Dynamics of the Smart Home: Opportunities for Service Providers,” the whitepaper examines strategies for service providers to deliver a successful smart home experience that incorporates support, security, privacy protection and a variety of personalized value propositions.

From the article "Almost 3 in 4 Broadband Households Own a Connected Entertainment Device."

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Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...

Study: 73% of Integrators Don’t Offer Cybersecurity Services

Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...

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A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...

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About Parks Associates

Almost 3 in 4 Broadband Households Own a Connected Entertainment Device

Previously In The News

2018 Market Report: Security and the Smart Home Installation Channel

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

Study: 73% of Integrators Don’t Offer Cybersecurity Services

Parks Associates: Headphones Likely to Experience Sales Spike Due to Coronavirus

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