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Ad Age @ CES: 5 Things We Learned About the Connected Home

January 09, 2018

Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies with the opportunity to forge deeper ties with their customers, says Jennifer Kent, director of research quality & product development at Parks Associates.

From the article "Ad Age @ CES: 5 Things We Learned About the Connected Home" by Megan Graham.

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About Parks Associates

Ad Age @ CES: 5 Things We Learned About the Connected Home

Previously In The News

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

Apple Looks To Expand Healthcare Presence

Netflix, Inc. (NFLX): William Blair's Bull Case Points To $185 Price Target

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