Register

I agree with the Privacy Policy

In The News

A new vacuum can alert you to incoming text messages. Why?

April 09, 2025

home automation

artificial intelligence

"The appliance category becoming connected does add a lot of opportunities to provide new information to a consumer," says Elizabeth Parks, the president and chief marketing officer at Parks Associates, which does market research on consumer tech and works with some manufacturers.

"How much energy is being used? Does that tie to any bills? Are there any alerts about the performance of the appliance? You know, especially that energy efficiency part can translate to dollars saved," she says.

"It creates a service model, right? You sell the large appliance, the refrigerator or the washer dryer, and then maybe you sell the maintenance that goes with it," Parks says.

Cost is one factor holding many people back from buying the premium AI appliances, as well as a perception that there isn't an added value in the smart features and security and privacy concerns, according to Parks Associates survey data.

From the article, "A new vacuum can alert you to incoming text messages. Why?" by James Doubek

Previously In The News

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...

This Stat Shows How Much Netflix Crushes Hulu And Amazon Prime In Subscriber Loyalty

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...

Yahoo Auction Leans Toward Verizon

On the Yahoo side - there’s a collection of content resources as well, such as Yahoo Sports, Yahoo Finance, Yahoo Music, Yahoo Movies, Yahoo Weather, Yahoo News, Yahoo Answers and Yahoo Games. Yahoo c...

Netflix Reports Lowest Churn As Fifth Of US Broadband Households Cancel OTT In 2015

According to research from Parks Associates, a fifth of broadband US households have cancelled at least one over-the-top (OTT) video service in the past 12 months, up two percentage points from a year...

‹
1
2
...
497
498
499
500
501
502
503
...
733
734
›