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45% of Western European broadband homes have smart TVs

October 19, 2015

45% of European broadband households own a smart TV, according to new research from Parks Associates.

According to the study, the highest percentage of households is in Germany, where over 50% of broadband households have this Internet-connected CE device.

“Europe has served as an early market for new online video services,” comments Brett Sappington, Director, Research, Parks Associates. “As the wave of OTT video breaks across European markets, new opportunities for partnerships are opening up among OTT services, CE manufacturers, and pay-TV providers. At CONNECTIONS Europe, we will explore the unique value of the user interface, the role of devices such as smart TVs and streaming media devices, and future opportunities that will shape the progression of OTT video services.”

From the article "45% of Western European broadband homes have smart TVs" by Thomas Campbell.

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45% of Western European broadband homes have smart TVs

Previously In The News

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Smart Home Evolution: Elephant in the Room

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Building the Future of Smart Home Security > Engineers must invent new technology to enhance security products' abilities

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