Parks Associates Smart Home and Security Tracker shows that 42% of all US households with internet own some kind of security solution, either via a security system, or via a smart camera or video doorbell but not necessarily with a security system.
The latest information from researchers at Parks Associates reveals that 32% of all US households have a paid security service. Most of these services are connected through security systems, but adoption through standalone security devices continues to grow, offering opportunities to expand paid services and to target a different base of customers.
During the recent CES show in Las Vegas, Parks hosted its Connections Summit which included a panel session on “Home Security: Trends an
d Transformations” and featured participants from ADT, Alarm.com, Allegion, Eufy Security/Anker Innovations, and Ubiety Technologies.
“There is a market expansion around security solutions in general, with devices with specific security use cases being very popular – 22% of US households have a networked camera and 20% have a video doorbell,” said Jennifer Kent, VP, Research, Parks Associates. “Both systems and devices are foundations for a variety of attached services, including professional monitoring, video storage fees, interactive controls and alerts.”
Smart video devices have expanded the residential security market. Parks Associates research shows that 42% of US internet households have a security solution, including households with systems and households with a video doorbell or smart camera but no system.
From the Securityworldmarket.com article, "32% of US households subscribe to a paid security service"
