Providing market intelligence for more than 35 years

In The News

2.5m European households to have smart home controller

In Europe, a US based IoT market research and consulting firm Parks Associates has forecast that 2.5 million western European households will have a smart home controller by 2019.

Stuart Stikes, president at Parks Associates attributes the forecast to the growth in smart homes.

He says: “Smart home systems will need the flexibility to deliver multiple value propositions within the household. Interoperability is necessary to achieve recurring revenue models as it enables devices to deliver a broad array of value-added services and features."

From the article "2.5m European households to have smart home controller" by Amy Ryan.

Previously In The News

Streaming bills are piling up: Do you care?

In June, Parks Associates released a study that found video-streaming services in the U.S. will see revenue jump from $9 billion in 2014 to $19 billion in 2019. The company reported that 57% of househ...

How Hulu Is Ramping Up To Win And Keep Subscribers

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television’s contract model, can cancel service with a click of the m...

Women Know What Consumers Want: VCs Need To Wise Up

A whopping 117 million Americans are expected to need assistance with caregiving, according The Caregiving Innovation Frontiers by AARP and Parks Associates. It’s a $42.9 billion market. Yet, perhaps...

Netflix Earnings Preview: Is Streaming Video Giant Still Snagging New Subscribers?

On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented...