Providing market intelligence for more than 35 years

In The News

10% of U.S. broadband households intend to purchase a wearable camera or camcorder by midyear 2016

New connected wearables research from Parks Associates finds 9% of U.S. broadband households own a wearable camera (including cameras and camcorders) and 10% intend to purchase one by midyear 2016.

From the article "10% of U.S. broadband households intend to purchase a wearable camera or camcorder by midyear 2016" by Dealerscope Staff.

Previously In The News

OTT Video Churn Steady at 19%: Study

Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...

What Apple Can Learn From Its TV Failures

A new report from market-research firm Parks Associates places Apple fourth in terms of market share for streaming media players like the Apple TV, a sign that consumer infatuation with Apple products...

YouTube TV goes live in Google's biggest swipe at Comcast yet

The name YouTube alone carries weight as a signifier of people’s viewing habits migrating online. And for networks taking part in YouTube TV’s launch, that could make coming aboard the service seem li...

Why Steve Jobs' Grand Vision for a Breakthrough Apple Product Remains Unfulfilled

While the HomePod is new and the actual speaker appears to be of a much higher fidelity than its rivals, it's not a game-changer. "Apple is in a position that they haven't often been in over the pa...