Providing Market Intelligence for 40 Years

In The News

Smart Clothing Will Make Wearable Tech ‘Worth Billions’

Juniper’s figures are much higher than some other analyst estimates released earlier this year, with research firm Parks Associates estimating that the fitness tracker market will grow from $2 billion in 2014 to $5.4 billion by 2019.

From the article "MLB Streaming Service Hits Home Run" by Michael Moore.

 

Previously In The News

37% Of Hulu Subs Signed Up Through App

A new Parks Associates whitepaper, sponsored by Ooyala, reveals the importance of connected device apps for the monetization of video services as they are now the second most used method for consumers...

Expanding Home Energy Management Programs

Parks Associates research reports 62% of U.S. broadband households strongly believe that saving energy and lowering utility bills are important, and 30% strongly believe that being “green” is importan...

Smart Security: IoT Advancements Create A Safer Smart Home For Consumers

Recent advances in smart security and safety devices offer consumers new and expanded solutions to help them trade in worry for peace of mind. Companies invested in IoT technologies are leading that e...

Google's Nest Struggles Could Set Back The IoT Movement

The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...