Leading entertainment research firm Parks Associates reports approximately one-third of pay-TV subscribers in U.S. broadband households changed their pay-TV services between 1Q 2017 and 1Q 2018. Fifteen percent of pay-TV subscribers, slightly less than half of all who made changes in the past year, downgraded to a less expensive TV service. The firm will highlight these findings and their implications for the video industry at the inaugural Future of Video: OTT, Pay TV, and Digital Media on December 10-12, 2018, at Marina Del Rey, Calif.
From the article " 34% of Pay-TV Subs Altered Service in Past Year – Study"
Parks Associates reported that in 2023, the average US household with internet access had 17 connected devices. Each household uses devices tied to specific individuals, with associated email addresse...
According to Parks Associates, Wi-Fi has become a must-have for tenants and a strategic tool for owners: 70% of MDU owners say Wi-Fi helps attract residents Almost 80% say it increases pro...
Research companies like Parks Associates continue to note that networked cameras and video doorbells are some of the fastest-growing categories in the U.S. smart home ecosystem, with camera adoption c...
A Parks Associates survey revealed that 70% of users describe their systems as “easy to manage.” Experts stress usability is now a design priority, making home security accessible to all. According...
