Providing market intelligence for more than 35 years

Home Toys News

Lowe’s Enters Smart Home Market With Iris

“This is an exciting development in the connected home space,” said Stuart Sikes, president of Parks Associates, experts in emerging consumer technology products and services. “While there have been various simple applications such as remote management of HVAC systems that have delivered significant savings, until now, there have been few comprehensive offerings aimed at the mass market. Lowe’s new Iris product and service platform has the attributes needed to break down these barriers and reach the consumer with a scalable solution at an affordable price, and it should position the company as a formidable leader in this space.”

From the article, "Lowe’s Enters Smart Home Market With Iris"

Previously In The News

72% of U.S. consumers interested in tech support services prefer a comprehensive option

International research firm Parks Associates announced new tech support research today showing the do-it-yourself (DIY) model is the dominant, but not preferred, method for consumers setting up new...

Data Analytics for Consumer Heating and Cooling Systems Helps Generate Energy Savings by up to 36%

New consumer research from Parks Associates indicates 54% of U.S. broadband households own a programmable thermostat, which can be an effective tool in reducing energy costs, except only 44% of own...

Parks Associates to host 7th Annual CONNECTIONS™ Summit at 2013 CES

International research firm Parks Associates invites media to attend the 7th annual CONNECTIONS™ Summit at CES,10 A.M.-5:15 P.M. on Tuesday, January 8, 2013, in Las Vegas, followed by a reception s...

Consumers to increase holiday CE spending by over 33% compared to 2011

New Consumer Analytics research from Parks Associates indicates U.S. consumers plan to spend over 33% more on CE devices this holiday season compared to last year, with the total amount increasing...