Providing market intelligence for more than 35 years

Home Media

Report: Online Premium Video Views Doubled In 2009

The year isn’t even over yet, but Parks Associates reported Nov. 11 that the number of American broadband households viewing online, premium video content has doubled since 2008.

“Consumer interest in time-shifting content through online portals has increased significantly,” said Jayant Dasari, research analyst for Parks Associates. “Close to 40% of broadband households today watch full-length television shows over the Internet.

From the article, "Report: Online Premium Video Views Doubled In 2009" by Chris Tribbey

Previously In The News

Little Interest in Paying for Networked Set-Top Box

However, Parks Associates said about 33% of U.S. broadband homes are interested in networked set-top boxes, which the Dallas-based research firm said would result in increased demand for interactiv...

Will 2011 See Stop to Cord-cutting?

Research firm Parks Associates estimates that 7.6% of consumers are considering canceling their pay TV service for online or other video sources in 2011. “Will those consumers come back to pay TV?...

Report: 3 Million Households to Buy Connected TV for Christmas

Research firm Parks Associates said the projection suggests another nail in the coffin for brick-and-mortar video stores. Despite the tally, just 38% of households plan to make a CE purchase by...

Experts Mull State of Connected Devices

With nearly 20% of American broadband households paying an average of $5 a month to watch TV or movie content on their PCs, and 5% paying an average of $6.50 a month to do the same via a video game...