Providing market intelligence for more than 35 years

Home Media

Report: Online Premium Video Views Doubled In 2009

The year isn’t even over yet, but Parks Associates reported Nov. 11 that the number of American broadband households viewing online, premium video content has doubled since 2008.

“Consumer interest in time-shifting content through online portals has increased significantly,” said Jayant Dasari, research analyst for Parks Associates. “Close to 40% of broadband households today watch full-length television shows over the Internet.

From the article, "Report: Online Premium Video Views Doubled In 2009" by Chris Tribbey

Previously In The News

Roku No. 1 Streaming Media Device

The number of U.S. broadband households using streaming media players to connect the television to the Internet has doubled to 14% since 2011, according to new data from Parks Associates. Dalla...

Is TV Everywhere Cable’s Savior?

That work is already well under way. By July there will be nearly 50 TV Everywhere initiatives offered by pay-TV operators, according to recent data from research firm Parks Associates, a pace of gr...

Study: Connected-TV Owners Are Regular App Users

Four out of five connected-TV owners use applications on a regular basis, with 43% using apps to watch video, and 45% using apps to play games, according to a new report. App developers are tar...

Bye Bye Set-tops?

Nearly 75 million U.S. households will have a connected TV by 2015, according to Parks Associates research, and content, games and everything else we need a set-top for nowadays will come directly i...