Providing market intelligence for more than 35 years

Home Media

Report: 2.5M North American Homes Want Web TV, Blu-ray At Right Price

This market could translate into $250 million in additional revenues for the consumer electronics industry, according to research firm Parks Associates.

“Access to additional content is the key demand driver,” said John Barrett, director of research, Parks Associates. “Most people can get popular video titles through their pay-TV providers, but if they want to watch niche or personal content on their TV, they have to burn or buy DVDs. With a connected TV, they suddenly have lots more options.”

From the article, "Report: 2.5M North American Homes Want Web TV, Blu-ray At Right Price" by Erik Gruenwedel

Previously In The News

Report: Online Premium Video Views Doubled In 2009

The year isn’t even over yet, but Parks Associates reported Nov. 11 that the number of American broadband households viewing online, premium video content has doubled since 2008. “Consumer inte...

Parks Associates: Blu-ray Players ‘Still Not Taking Over The World

While about 5 million standalone Blu-ray Disc players will be purchased by broadband households in America this year, standalone player sales are up, but “still not taking over the world,” Tricia P...

Connected Devices Proliferate, But What Works Best?

With devices that incorporated complete Internet browsers, HDTVs that offered hundreds of applications, even set-tops that turned current HDTVs into a completely connected device, the theme of combi...

Little Interest in Paying for Networked Set-Top Box

However, Parks Associates said about 33% of U.S. broadband homes are interested in networked set-top boxes, which the Dallas-based research firm said would result in increased demand for interactiv...