Providing market intelligence for more than 35 years

FierceOnlineVideo

Ooyala: Smartphone, tablet OTT viewing jumps 114% since last year

The report contrasts somewhat with an October study by Parks Associates that found that smartphones are by far the most prevalent connected device in broadband-enabled homes in the U.S., with smart TVs the fourth most common, behind tablets and game consoles. However, it noted that broadband homes contain, on average, seven connected devices--making video delivery a complicated dance for TV Everywhere and OTT providers alike.

From the article "Ooyala: Smartphone, tablet OTT viewing jumps 114% since last year" by Samantha Bookman.

Previously In The News

A chicken in every pot and an Apple TV in every living room

The connected TV market is expected to boom in 2012. Parks Associates last month said some 20 percent of middle-class households--those with annual incomes of $50,000 to $75,000--plan to buy a smar...