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Ooyala: Smartphone, tablet OTT viewing jumps 114% since last year

December 08, 2014

The report contrasts somewhat with an October study by Parks Associates that found that smartphones are by far the most prevalent connected device in broadband-enabled homes in the U.S., with smart TVs the fourth most common, behind tablets and game consoles. However, it noted that broadband homes contain, on average, seven connected devices--making video delivery a complicated dance for TV Everywhere and OTT providers alike.

From the article "Ooyala: Smartphone, tablet OTT viewing jumps 114% since last year" by Samantha Bookman.

Previously In The News

Google, Roku stand to rake in holiday streaming stick sales

Streaming sticks will be one of the hottest stocking stuffers this holiday season, if new data from Parks Associates is any indication. Thanks to their lower price point, sales of streaming sti...

Amazon jumps into streaming stick segment with Fire TV dongle, buys Rooftop Media

Amazon is definitely facing some uphill competition from Google and Roku. The latter announced in September that it has sold more than 10 million streaming devices since 2008, and according to Park...

Parks: Owning a TV isn't important to younger generation

Only one-third of college-aged students consider the TV set to be an important asset, even though most consume video in some form, a new survey by Parks Associates says. They're also watching video...

High-speed broadband may accelerate cord cutting

About 13 percent of consumers with a broadband connection have cord-shaved in the past year, Parks Associates said, predicting that another nine percent soon would follow. But there is a caveat......

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