Providing market intelligence for more than 35 years

E-commerce Times

The Wide-Open Gateway to the Connected Home

"The connected home" is a term used frequently but often defined ambiguously. For Parks Associates, the connected home is comprised of the following elements:

1.access services, including broadband, television, landline communications, and mobile services

2.content and value-added services that complement the core access services

3.Devices that connect to these access services and each other, creating a network that can share content and resources throughout the home

Parks Associates categorizes the major business strategies involved in the connected home efforts as follows.

Parks Associates has been looking at the connected home for some time, and in 2009 we have taken several different approaches to provide the most comprehensive analysis possible of this market.

Parks Associates analyzes the connected home market for connected consumer electronics and defines the two key use cases for connected CE.

Parks Associates addresses consumer interest in connected set-top boxes and their willingness to pay for advanced set-tops. Already one-third of U.S. broadband households find a networked set-top box appealing, a strong showing considering we are in the early stages of this product category. This strong interest will lead to higher numbers of consumers willing to pay a monthly fee (US$3-6) to have this device, which is currently less than 10 percent.

From the article, "The Wide-Open Gateway to the Connected Home" by Kurt Scherf

Previously In The News

Amazon Fattens E-Book Royalty Checks in Preemptive Strike

Amazon is trying to "make sure it's ahead of the curve before Apple gets involved," agreed Kurt Scherf, vice president and principal analyst with Parks Associates. This move "brings them more s...

The Hybridization of the Set-Top Box

From Parks Associates' view, the presence of a versatile gateway, once deployed, allows operators to enable multiple services without having to invest incremental capital expenditure in additional...

The Journey From Social Networking to Visual Networking

The growing popularity of online video has become the tipping point for advanced CE (consumer electronics) in the home. Consumer interest and demand for this content -- from user-generated videos o...

How Internet TV Gear Can Stay in the Picture

What will be the factors that determine the success or failure of connected entertainment devices? HDTVs and set-top boxes with the ability to directly access Web content from providers like Blockb...