Providing Market Intelligence for 40 Years

Broadband TV News

Pay TV operators best suited for TV Everywhere

CTAM EuroSummit 2012 – VIENNA. Pay-TV operators are in the best position to offer TV Everywhere services, said Stuart Sikes of Park Associates and everyone on stage seemed to agree with him.

“Between ten and twenty percent of people say they will pay for such a service,” said Sikes, “and In some countries the percentage is even higher.”

From the article, "Pay TV operators best suited for TV Everywhere" by Robert Briel.

Previously In The News

Amazon gains traction in US connected homes

Amazon has made significant gains in the OTT video market as nearly 20% of all US broadband households now have an Amazon Prime Instant Video subscription, according to Parks Associates. The Q1...

Young viewers are key segment to target for OTT

Parks Associates reports pay-TV penetration remains fairly steady at around 85% of US broadband households but OTT video use is increasing on multiple devices, particularly with younger viewers....

4K TVs will follow faster growth pattern than HDTVs

4K TVs will follow a similar, but faster, growth pattern as HDTVs, which have reached 82% of US broadband households after 15 years on the market. The research 4K Today: Bringing Ultra HD to Ma...

Young consumers prefer online video

Over 50% of US broadband households now use paid OTT video services, either subscription or transactional, according to research from Parks Associates. The firm also notes 37% of consumers 18-2...