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Sunday, Oct 24, 2010

MEDIA ALERT: Parks Associates Addresses “Managing Household Energy” and “Getting Consumers to Care about Home Controls” at the Broadband World Forum

Parks Associates CEO to participate and moderate two sessions on Tuesday October 26th and Wednesd...

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Monday, Nov 22, 2010

Mobile preferences show generational divide as younger smartphone users choose apps over Web browsers

New Parks Associates Mobile Cloud Report Shows App Preferences for Gen Xers and Millennials Chang...

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Sunday, Jan 02, 2011

MEDIA ALERT: Parks Associates Invites Media to 5th Annual CONNECTIONS™ Summit at 2011 CES

Analysts and Technology Execs – from Companies such as Best Buy, Intel, Verizon – will lead six I...

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Tuesday, Mar 23, 2010

Addressable, interactive TV advertising revenue will reach $133 million in 2010

Sixty seven percent of all U.S. TV households (HHs) subscribe to a digital TV service. Digital ca...

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Wednesday, Mar 24, 2010

CONNECTIONS™ addresses business strategies and new technologies that leverage consumer interest in TV Everywhere services

Parks Associates reports TV Everywhere services are gaining popularity, with over 40% of U.S. bro...

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Monday, Jan 03, 2011

Parks Associates forecasts sales of Internet-connectable TV devices soaring to 350 million by 2015

Online video-on-demand and other online entertainment options to drive consumer interest as CES 2...

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