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Products

Webinar

Smart Home Devices, Automation, Controls

09/27/2016

Insurance: Impact of IoT in the U.S. and Europe

This webinar features insights on the impact of Internet of Things on the insurance industries, new business cases and applications under development, and strategies for insurance companies to leverag...

Webinar

Wellness and Fitness

07/28/2016

Disruption and Innovation in the Top-three Digital Health Markets

This webinar draws topline research findings from Parks Associates’ Connected Health Tracker Service on health innovations and disruptions and analyzes the three leading digital health solution areas.

Webinar

Support Services

06/14/2016

The Future of Tech Support: IoT & The Consumer Experience

In this webinar, Parks Associates and Support.com discuss ways in which customer expectations are changing and why support strategies must also evolve.

Webinar

Smart Home Devices, Automation, Controls

04/26/2016

IoT Data: Adding Value to the Connected Product Lifecycle

This webinar uncovers the real value of data for connected IoT solutions and how that data can be used throughout a product’s lifecycle.

Webinar

Video Services: OTT, Pay TV

01/26/2016

Top 10 Trends - The Outlook for the Connected Home 2016

This webinar looks at the top 10 trends that will shape the connected entertainment world and connected homes in 2016.

Webinar

Smart Home Devices, Automation, Controls

10/15/2015

Leading with Data: Unlocking the Value of Connected Products

This webinar discusses strategies for using the data generated by smart products to create operational efficiencies, brand differentiation, and new partnerships.

Webinar

Independent Living

09/29/2015

Connected Health in the Smart Home: Use Cases and Partnerships

This webinar addresses the leading connected health use cases in the smart home and examines innovative collaborations among technology companies, smart home service providers, and health solution ven...

Webinar

Support Services

09/22/2015

Behind the Scenes – Support Strategies for IoT Success

Parks Associates and Support.com discuss how developing robust support strategies starting at product inception helps brands to manage customer experiences more effectively, which will drive success i...

Webinar

Entertainment Content: Video, Audio, Gaming

06/04/2015

Endless Flexibility and Experiences with Cloud DVR

This webinar examines the business and technical challenges and opportunities for evolving today’s video offerings to cloud DVR services.

Webinar

Smart Home Devices, Automation, Controls

04/30/2015

Developing a Future-Proof IoT Strategy

This webinar discusses how to manage the complexities associated with the changing IoT landscape and considerations for creating a robust communications and cloud infrastructure.

Webinar

Support Services

03/10/2015

A New Customer Experience: IoT and the Connected Consumer

This webinar analyzes the value of support services and examines strategies to align solutions with consumer demands. It also examines new tools that can improve the efficiency, consistency, and accur...

Webinar

Smart Home Devices, Automation, Controls

03/24/2015

IoT & The Smart Home Ecosystem: Mass Market Adoption

This webinar discusses the challenges and opportunities in designing and deploying interoperable smart home solutions, the need for industry-backed standards, and the transformative power of value-add...

Webinar

Energy Management

02/26/2015

The Impact of IoT on Energy Efficiency in the Home

This webinar discusses how big data and personalized analytics are changing the residential energy management landscape.

Webinar

Smart Home Devices, Automation, Controls

02/03/2015

IoT: Smart Appliances in the Era of Experiences

This webinar focuses on the tools and processes required to transform product management, design, and support processes to compete in the Internet of Things.

Webinar

Smart Home Devices, Automation, Controls

01/20/2015

Designing Smarter Gateways for the Internet of Everything

This webinar outlines the challenges associated with designing the gateway and scaling the home network to meet the needs of the Internet of Everything (IoE).

Blogs

The Streamable

OTT

streaming

advertising

In The News

08/17/2025

Streaming Users Could Save $366 per Year by Switching to Ad-Supported Streaming; Average Customer Has 5.6 Services

New data from Parks Associates reveals that users could save $366 per year by switching to ad-supported plans. The data also shows that the average streaming household is subscribed to 5.6 servic...

CONNECTIONS

europe

home networks

smart home

Press Releases

01/20/2023

11% of Spanish Homes with Broadband Already have a Control System for Smart Homes

Spain surpasses the United Kingdom and Germany in the use of Home Automation Services On the 18th and 19th of November the Connections Europe 2014 event will take place in Amsterdam. It i...

digital media

online video

OTT

pay TV

smart TV

Press Releases

08/17/2025

Comcast's New Smart TV Licensing Strategy

Yesterday, the Wall Street Journal reported that Comcast is in talks with Walmart to partner on a new line of smart TVs. The smart TVs would be running Comcast's X1 operating system, which powers the...

Google

home safety

security

smart home

Smart Home

08/17/2025

What does Google’s investment mean for the home security market?

Yesterday, Google announced that it will invest $450 million in ADT and work with the Florida-headquartered firm’s 20,000 technicians to sell and install the search giant’s Nest family of smart home p...

smartphones

Wi-Fi

Comcast

internet

T-Mobile

Broadband/Communications

08/17/2025

Comcast Dipped its Toe into the Wireless Business

Yesterday, Comcast officially unveiled its wireless ambition. It now offers a mobile service featuring unlimited voice and data starting from $45 per month (other non-unlimited data plan options are a...

COVID-19

smart home

Wi-Fi

Smart Home

08/17/2025

The Smart Home in 2031

With the exception of the high-end, luxury home market, consumers are still working to “build” their smart homes — by buying single devices and connecting them to create an experience that provides va...

care management

connected CE

Connected Health Summit

Internet of Things

wearable

Health

08/17/2025

Earbuds Evolve into a Health Monitoring Device

With rising consumer interest and hot venture money, the wearables market for health and wellness has taken a significant stride forward. The industry is currently fixated on who can dominate the wris...

smart home

home automation

MDUs

Quantified Consumer

multifamily property

Smart Home

08/17/2025

Smart, Safe, and Secure Apartment Living

With record new inventory hitting the market, the multifamily housing industry is growing increasingly competitive. Newer and older properties must vie for renters, and key decision makers are looking...

cord cutting

digital media

OTT

smart TV

streaming

Entertainment

08/17/2025

Standing Out in a Saturated OTT Market

With over 400 OTT streaming providers available to choose from in North America, consumers today are constantly barraged with an endless amount of entertainment options. Combined with inconsistent use...

Amazon

Apple

audio

connected CE

Google

home automation

smart home

Consumer Electronics Devices

08/17/2025

Amazon Sells Out of Echo and Tap

With news that Amazon is officially sold out (online) of Echo and Tap products until after the holidays, it looks like the smart speaker with personal assistant technology category has found its legs....

Amazon

Internet of Things

OTT

smartphones

Broadband and Mobility

08/17/2025

Sprint Partners with Amazon to Offer Amazon Prime to Customers: Parks Associates Insights

With growing adoption of bigger screen smartphones and LTE-enabled tablets, American consumers are spending more time for entertainment on mobile platforms than ever. According to recent Parks Associa...

COVID-19

privacy

security

home networks

Broadband/Communications

08/17/2025

Ransomware Attacks Increased Almost 500% in 2020

With global cybercrime, damages already estimated near $1 trillion in 2019,[1] the threat to businesses and their remote employees surged as lockdowns and social distancing first hit in early 2020. Or...

Internet of Things

interoperability

smart home

Smart Home

08/17/2025

IoT Mass Market Adoption: Impact of Interoperability & Ease of Use

With an estimated 20 to 50 billion cloud connected and IoT products by 2020, established players and new entrants are looking at ways to create a seamless connected experience and how interoperability...

smart home

CONNECTIONS

remote health monitoring

connected health devices

Consumer Electronics Devices

08/17/2025

Medical Devices Offer New Growth Opportunities for the Smart Home Industry

With adoption of connected health and smart home technology growing, interest is rising in how to connect these two experiences. We’ve seen in-home consumer electronics devices start to become HIPAA c...

cord cutting

OTT

streaming

Video Services: OTT, Pay TV

08/17/2025

Four Trends in Retention and Churn Among OTT Services

With a more competitive landscape in the OTT market, viewer retention is a commodity. As new and established entrants maximize retention and minimize churn, several key trends have emerged. The Big...

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