Connected devices, wearables, and digital health services a key focus at 2015 International CES
Parks Associates finds 41% of caregivers in U.S. broadband households currently use a digital health device as part of their caregiving routine, including 8% who use online tools to coordinate their efforts. The research firm's 360 View: Health Devices and Services for Connected Consumers 2014 analyzes multiple consumer surveys, including a 2Q 2014 survey of 10,000 U.S. broadband households, ...read more
International Research Firm Announces New Research and Speakers for 2015 Smart Energy Summit, February 16-18
Sales of smart home devices will exceed 20 million units by the end of 2014 and increase to 36 million units by 2017, according to Parks Associates. The research firm will address the growing energy and home controls market and examine new business opportunities at the sixth-annual Smart Energy Summit: Engaging the Consumer, February 16-18, in Austin, Texas.
Support.com, CSS Corp, Sutherland Global Services, and PlumChoice examine IoT tech support at CONNECTIONS™ Summit at CES
Parks Associates finds 16% of U.S. broadband households own a smart home device and one-third have experienced at least one technical problem with their devices. For example, 31% of owners of smart garage door openers and 26% of owners of smart smoke detectors have experienced technical problems. Among smart home device owners in U.S. broadband households, 56% are ...read more
Market Research Firm to host CONNECTIONS™ Summit at CES, January 6, and CONNECTIONS™ Conference, May 19-21
Parks Associates today announced the topics for the 19th-annual CONNECTIONS™: The Premier Connected Home Conference, May 19-21, in San Francisco, which focus on innovative solutions and business strategies for the connected consumer, entertainment services, the smart home, and the Internet of Things
Parks Associates to Discuss Retail Strategies and the CE and Smart Home Markets at CONNECTIONS™ Summit at CES with Lowe’s, Arrayent, WeatherBug, Ericsson and more
New research from Parks Associates shows initiatives from retailers this holiday season will push smart home devices closer to mass-market adoption, with 37% of U.S. broadband households planning to purchase a smart home device in the next 12 months. Multiple retailers are expanding the shelf space devoted to these ...read more
Amazon, AT&T, TiVo, Comcast and others address streaming media devices as well as next-gen video services at CONNECTIONS™ Summit at CES
Parks Associates announced updated streaming media device data today showing 10% of U.S. broadband households purchased one of these devices, either a streaming media player or stick, in the first three quarters of 2014, already matching sales from 2013. The research finds Roku is still the leading brand with 29% of sales, but Google ...read more
Functionality, health benefits, and low price points help drive consumer sales
New analysis and insights from Parks Associates predict smart watches and connected entertainment devices, including game consoles and streaming media devices, will be the most popular gifts for the holiday season. Among connected CE devices acquired in 2014, 37% of smart watches, 25% of streaming media devices (including players like the Roku 3 and sticks like the Google Chromecast), and 20% of gaming ...read more
International market research firm announces new pay-TV research and recommendations at CONNECTIONS™ Europe: Monetizing Strategies for the Connected Consumer
Parks Associates announced new research today at CONNECTIONS™ Europe showing pay-TV adoption in Germany and the U.K. has reached 86% and 78% of broadband households, respectively. Spanish adoption is much lower, with 47% of broadband households receiving only local broadcast channels.