Brett Sappington, Director of Research, Parks Associates is presenting on the webinar, "Scoring with the Second Screen" on Wednesday, September 4 at 2 PM ET.

This complimentary webinar from FierceCable will focus on applications for smartphones and tablets that content providers and distributors are relying on to drive increased ratings and ad revenue. These second-screen applications, including white-label apps that can be rapidly deployed, can deliver programming and advertising that is synchronized with live TV content. They will examine options available to programmers, and gauge the competition that second-screen apps from content networks and distributors face from apps that social TV providers are marketing directly to consumers.

Jennifer Kent, Senior Analyst, Parks Associates, will be participating on the session, "Analyze This" on Tuesday, August 27 from 11-11:30 AM. This panel looks at the big picture of trend, opportunities, and challenges in delivering M2M. What’s happening, who’s making it happen, and what’s next?

Jennifer Kent is moderating the session, "Retail POS in M2M" on Tuesday, August 27 from 12:45 - 1:30 PM. The Point of Sale is the place where inventory changes to revenue, yet often it is the place where this exchange gets lost as a tool to manage the supply chain. M2M applications are transforming the way merchants do business. From taxi cabs to storefronts to kiosks, companies are increasingly seeing the value of connectivity at the point of sale. But a successful POS deployment requires more than a reliable connection. Privacy, security, compliance, and redundancy are all necessary components. And with Self Service coming of age, what can be done with POS to make the experience optimal for the customer and the company?

Jennifer Kent is also moderating the panel session, "Connected Health and Wellness" on Wednesday, August 28 from 1:15-2:00 PM. Taking the pulse of M2M healthcare shows a strong heart beat of innovation. Lifestyle and life saving solutions are available today to provide everything from athletic analytics to remote patient monitoring. How are we seeing these solutions come to market? Who is leading our experience?

Parks Associates is supporting the M2M Evolution Conference & Expo.

M2M Evolution Conference and Expo is focused on providing attendees with information on how M2M solves business problems across multiple industries and in nearly all business functional areas. Attendees will gain an understanding of how M2M impacts the retail and energy  verticals and applications in big data, security and logistic functions (including transportation, fleet management and demand response). Hear from wireless carriers, application providers, platform companies, and device manufacturers and learn how to use M2M solutions to create an ecosystem for actionable data, information and efficiencies. Register here and use the discount code PARKS to receive 20% off current pricing.

Parks Associates is supporting Createasphere's TransVergence Summit.

At the TransVergence Summit, you’ll meet a cross-section of creatives, content owners, technologists and brand managers who work collaboratively on transmedia projects encompassing second screen, over the top television, storyworlds and branded content strategies. You’ll get an exclusive look at the newest techniques and technologies being implemented to drive marketing ROI, fan engagement and new content revenue streams. Take part in two days of high-level sessions with keynotes, interactive panels, hands-on demos and the opportunity to meet with industry-leading professionals. Co-located with the Summit is the very first West Coast Story Hackathon as well as the Start-Up Salon.

Jennifer Kent, Research Analyst, Parks Associates is participating on the session, "ANALYST OUTLOOK PANEL: Clinical and Business Validation for Virtual Care Models" on Thursday, July 25 from 8:00 AM - 8:45 AM. This session will highlight: Understand the changing lexicon—mobile devices and applications vs mobility in healthcare, telemedicine vs telehealth, eHealth vs digital health—when it matters and why it eventually won't; Adoption rates; Primary drivers; Primary drivers for adoption of virtual care models; and Current trends in adoption rates.

mHealth + Telehealth World 2013 is the must attend event for health care executives interested in hearing proven strategies for taking mHealth and Telehealth models from innovation to value. As the nation's healthcare landscape shifts to more consumer driven and accountable care models, mobile platforms, telehealth and other technology solutions are becoming a means to connect to the patient outside the traditional clinical setting.

Parks Associates is supporting TV Xperience World.

TV Xperience World is the new event from the TV Connect Global Event series looking at how multiscreen is fundamentally influencing  the evolution of the User Experience. This is a central issue for telcos, cablecos, broadcasters and content producers looking to monetize the second screen experience.

This event will be building on from the success of TV Connect, a major flagship show, based in London that attracts 7,000 delegates annually. With the proliferation and innovation around multiscreen content, the show will focus its content on how this has influence the changing user experience. There will be a focus on new developments in UI and the rise in the role of content security and payment platforms to act as effective monetization models.

Parks Associates is supporting the MedCity CONVERGE.

MedCity CONVERGE is a two-day, executive summit that will debate and discuss the leading trends, showcase the hottest startups and share best practices among some of the industry’s most innovative hospital systems and leading medical device, digital health, pharmaceutical and information technology companies.

Parks Associates is supporting Broadband Latin America.

The event provides a targeted opportunity for operators, governments and regulators, solution providers, analysts and OTT providers to network and gain a unique insight into the experiences, challenges and future opportunities with delivering broadband in the Latin America region.

With over 40 speakers, 20 exhibitors and 200 attendees, Broadband Latin America, co located with VSAT Latin America, TV Connect Latin America and Critical Communications encompasses the entire ecosystem.

Parks Associates is supporting TV Connect Latin America.

Leveraging from our TV Connect London event’s position as the world’s largest multi-platform connected TV event, TV Connect Latin America will reflect the incredibly rich and diverse market that Latin America has now become. TV Connect Latin America is the region’s leading multiplatform connected TV event for senior executives to come together to identify the strategy and technology needed to monetise the region’s rapid growth.

Parks Associates is supporting VSAT Latin America.

Informa Telecoms & Media are partnering with Comsys this year to produce the 1st VSAT Latin America 2013 conference, and we will be working together to make sure that the event matures and evolves with the industry. Co-located with Broadband Latin America 2013, Critical Communications Latin America 2013  and TV Connect Latin America 2013 the four events combined will bring together the entire industry under one roof! Whether you want to catch up with your industry peers, meet potential and existing business partners or learn about the industry and market developments – VSAT Latin America is the premier industry event for you in the Latin America region!

Parks Associates is supporting UtiliNet Europe.

This unique forum draws together utilities, technology manufacturers, telecom operators and engineering consultancies, to discuss the latest challenges and proven implementation strategies for migrating towards full IP/Ethernet in utility networks, particularly for time-critical protection services. Dedicated workshops, both pre and post-conference, will focus on the Fundamentals of IP/Ethernet, so that utilities can build their understanding of this new approach and meet their workforce development objectives, and on Securing IP/Ethernet Networks to manage the heightened security risks in the deployment of IP/Ethernet in utility networks. This event will bring together all the key stakeholders from across the energy and telecommunications sectors onto one platform, with a specific focus on utility implementations and progress towards IP/Ethernet deployment to support the evolving smart grid. For more information visit: www.utilinet-europe.com

Parks Associates is supporting Digital TV Central & Eastern Europe.

Together, this will truly be the only TV event encompassing the full value chain in the TV delivery ecosystem in this region. Over 300 of the most influential and visionary contacts in the industry – such as telecom operators, content producers plus cable and satellite providers – will gather in June in Krakow.

The agenda will draw on the experience of the region’s operators and broadcasters to show the main directions of future change – as well as to throw into relief the ways in which consumers are driving the delivery of new services and the entry of new players is transforming the competitive environment. OTT opportunities and the effect on local TV Markets and the impact of social networks on TV consumption will also be key highlights of the packed agenda.

Harry Wang, Director, Health & Mobile Research, Parks Associates will chair the track, "Strategies for Mobile Marketers" on Monday, June 24. He will also be moderating the sessions: Marketers’ Mobile Strategy and Practices: Innovations and Lessons; Mobile’s Role in Multi-Channel Marketing and Branding; and How Mobile Social Networking Changes Mobile Commerce.

Jennifer Kent, Research Analyst, Parks Associates will moderate the session, "Alternative Strategies: Cross Platform Dev Tools" on Tuesday, June 25 from 4:00 PM - 4:50 PM in session room, Pacific Heights. She will also be moderating the session, "Session Title: Mobile as the New Engagement Channel" on Monday, June 24 from 3-3:50 PM in session room, Sea Cliff. 

Jennifer Kent will make a special research presentation, "Consumer Mobile Purchasing Behaviors: Data Behind the Trends" on Wednesday, June 26 from 12:30-12:50 PM in the Expo Floor Theater. The presentation will highlight consumers’ preferred mobile payment methods for both proximity and e-commerce use cases. It will demonstrate how consumer preferences change depending on the type of good or service purchased and will discuss the implications for retailers, product brands, and mobile app developers.

Parks Associates is supporting Mobile Commerce World.

Mobile Commerce World is designed for business and technology executives charged with developing their company’s mobile commerce and marketing strategy. Across three days, key players from the mobile commerce ecosystem, including marketers, retailers, mobile app developers, software and service providers, integrators, security providers, operators, business strategists and leading companies, all building the future of mobile commerce, will explore where business opportunities exist and define how to develop effective mobile commerce product or enterprise strategies.