Parks Associates is supporting Advanced Advertising. 

It’s Time to Advance
Advanced Advertising brings together the industry’s most innovative thought leaders for a day of dynamic content and connections that will explore the impact of data and automation in TV advertising. Join the senior execs who are driving success as they team up with buyers, sellers, and tech providers to share their expertise and experience, offering access and insight into how this emerging trend is building one-on-one relationships with viewers and driving TV’s key revenue streams.

New Technology, New Opportunities.
Technology and Data are creating new opportunities in video to target advertising and drive revenues. With programmatic to addressable advertising growing, and new metrics and data improving targeting and effectiveness, hear from the companies that are successfully modernizing the sales operations and creating products that marketers are demanding in a competitive economy. 

Parks Associates is supporting 2016 Payments Summit.

The Smart Card Alliance Payments Summit, the premier industry event of the year, has been significantly expanded for 2016 to cover the latest on all of the exciting technologies reshaping the payments world: EMV chip migration, mobile wallets, NFC, contactless, open transit payment systems, FinTech, card manufacturing and personalization technologies and processes.

Register now for the 2016 Payments Summit for access to all sessions, exhibition hall and networking events for the Payments Summit and the co-located ICMA EXPO. Use discount code PARKDISC for 20% off!

Parks Associates is supporting IoT Asia.

Since 2014, IoT Asia has been a key industry platform for governments, industry and technology leaders to foster closer partnerships and in turn create opportunities for the public and private sectors to embrace the Internet of Things. This tradeshow will highlight key areas critical to the development and the future of Internet of Things in Asia. Save 10% off Single Track and All-Access IoT Asia 2016 Conference Passes with the code 10PARK.

Parks Associates is supporting International Wireless Communications Expo.

The International Wireless Communications Expo (IWCE) is the premier event for communications technology professionals, taking place March 21-25, 2016. Network with thousands of your peers and over 370 exhibitors showcasing the latest products and trends in the industry. In addition, ETA’s Annual Education forum and IWCE’s Network Infrastructure Forum will be co-located in 2016. IWCE’s five-day conference program offers 100+ sessions comprised of short courses, training and workshops. Other special features include IWCE’s Party in the Park, Town Hall meetings and Speed Networking. Visit iwceexpo.com and register today with promo code SVE4 to save up to 20% off your registration. 

Parks Associates is supporting TecHomeX.

For the first time ever builders, integrators, contractors, remodelers, realtors and more will gather to talk about smart home tech. TecHomeX will offer education sessions, networking events and a diverse expo with the latest and greatest in home technology products. The Internet of Things wave and surging consumer demand are transforming the way we view the home. Tech is alive and kicking across a wide horizon of home systems — not just electronics, but HVAC, lighting and electrical, kitchen, bath, laundry and even plumbing and irrigation. Tech is an opportunity for all kinds of industry players. Spark insights on spectacular new growth opportunities and network with the industry. Get ready. TecHomeX is going to be big. www.techomex.com

Jennifer Kent, Director, Research Quality & Product Development, Parks Associates, will be moderating the sessions taking place between 3:30-5:00 PM.

Parks Associates is supporting Autonomous Car Detroit. 

Automotive Megatrends conferences are designed to connect and inform the stakeholders who are shaping the automotive industry of tomorrow. Autonomous Car Detroit will bring together the stakeholders who are making the self-driving car a reality. Great speakers, cutting-edge topics and fantastic networking opportunities will make it an unmissable event.

Harry Wang, Director, Health & Mobile Product Research, Parks Associates, will be chairing the Wearable Disrupt Track, on March 16.  

Parks Associates is supporting Wearable Technology Show 2016.

The Wearable Technology Show is the BIGGEST event for wearables, augmented reality & IOT. The conference programme has 7 different tracks, offering delegates a unique opportunity to hear from some of the leading experts in wearable technology, view the latest product demonstrations from around the world and network with the industry.

Register now to save on tickets to the 2016 event, which will take place on the 15th & 16th March 2016. More details about the event can be found at: http://www.wearabletechnologyshow.net/

Stuart Sikes, President, Parks Associates, will moderate the panel "How to Win in the Smart Home," Wednesday, March 16, at 2:50 PM on the United Club floor. This session will examine key lessons in leading growth products and tackling the key challenges of the smart home: complexity, adaptability, and cost.

Parks Associates is supporting Bluetooth World 2016.

Held at Levi's ® Stadium in the heart of the Silicon Valley, Bluetooth World 2016 will showcase the latest Bluetooth trends and technologies currently driving growth within the Internet of Things.

Attendees will learn from industry leaders from throughout the Bluetooth and IoT ecosystem while having the opportunity to network and build business relationships. Held at the most technically advanced stadium in the USA, this conference will help you redefine your market strategy surrounding what your Bluetooth connected product can offer. Use discount code PARKS20 to get 20% off your registration! www.bluetoothworldevent.com

Allen Weiner, Senior Research Analyst at Parks Associates, will present at SXSW on March 15, 12:30 - 1:30 PM during the session "High Definition Audio: FLAC or Fluke?" The session will be held during the Future of Entertainment track at Austin Convention Center, Room 12AB, 531 E 4th St, Austin, Texas.

The South by Southwest® (SXSW®) Conferences & Festivals offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery.

Year after year, the event is a launching pad for new creative content. New media presentations, music showcases and film screenings provide buzz-generating exposure for creators and compelling entertainment for audiences. Conference panel discussions present a forum for learning, business activity thrives at the Trade Shows and global networking opportunities abound. Intellectual and creative intermingling among industry leaders continues to spark new ideas and carve the path for the future of each ever-evolving field, long after the events’ conclusion.

Glenn Hower, Research Analyst, Parks Associates, will present at Cablefax Multiscreen Summit on March 8, 1:20 PM - 2:00 PM, during the session "Virtual Reality Show: How VR-Enabled Content Will Change the Content Game."

The Cablefax Multiscreen Summit will get down to brass tacks, with an information-packed program designed to share best practices, explore innovative marketing and PR tactics and understand how new product innovation intersects with overall business and marketing strategy.

This is the must-attend event for executives seeking to make sense of the multiscreen revolution that’s changing the entire TV ecosystem—and communicate those benefits to increasingly fickle consumers and clients.

Parks Associates is supporting Industry of Things World USA 2016.

The Industry of Things World is a new international knowledge exchange platform bringing together all stakeholders playing an active role in the Industrial Internet of Things scene. Join over 400 Industrial Internet experts on Feb 25-26, 2016 at the Hard Rock Hotel San Diego to challenge current thinking and who will share best practices, talk about future developments, and discuss the potential for new and optimized business models to integrate things into systems and processes.

Main topics in 2016:
• Monetizing the Industrial Internet
• Changing business models
• Defining data strategies
• Understanding data privacy and security issues
• Developing secure ecosystems

For further information about the event, check out: www.industryofthingsworldusa.com

Parks Associates is supporting Mobile World Congress.

GSMA Mobile World Congress is where mobile leaders learn, network, celebrate and advance the mobile industry. This senior-level conference and technology exhibition will bring together over 95,000 industry professionals to showcase how ‘Mobile is Everything’. Make plans to join us in Barcelona, 22-25 February 2016! Visit www.mobileworldcongress.com to learn more.