In The News

With skinny bundles, Disney hopes to fatten profits

February 06, 2025

Last month, Comcast and DirecTV announced new services that bring together most of the top sports and news channels and nothing else. At $70 a month, they’re not exactly lightweight. But they’re at least ten bucks cheaper than comprehensive live TV services from YouTube or Hulu.

That puts them in a sweet spot, said Elizabeth Parks at market researcher Parks Associates.

“We’re tracking consumers spending about $71 a month now, and that’s actually a drop from a peak of $91 we saw a few quarters ago,” she said.

From the article, "With skinny bundles, Disney hopes to fatten profits" by Meghan McCarty Carino

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About Parks Associates

With skinny bundles, Disney hopes to fatten profits

Previously In The News

Parks: Economics challenge household finances – and the entertainment industry

SVOD Success With Daily, Weekly, and Monthly Active Users

Parks Associates Research Finds 28% of Employees Use AI for Professional Needs

Americans Now Spend Just $64 a Month on Streaming Down From $90 in 2021

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