Providing Market Intelligence for 40 Years

In The News

The Smart Money: Residential Trends and Consumer Insights

Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems.
These statistics, based on research conducted by Parks Associates, indicate a significant level of adoption and interest in home security among American consumers.

Nearly all security systems available today come equipped with interactive features, providing users with basic remote control and app functionality; in fact, Parks Associates research shows more than three-quarters of security systems currently in use can be controlled remotely from a computer or mobile device. This percentage is expected to rise further as older legacy monitoring systems, which lack connectivity, are phased out by security companies.

According to research by Parks Associates, one of the primary reasons consumers cancel professionally monitored security services is the belief that the monthly fees are too expensive. 

Parks Associates forecasts that revenues professionally installed monitored security will reach 28 billion by 2025. Consumer interest in security solutions is high, and the market continues to evolve, with an increased focus on affordable, user-friendly options.

Technology Affinity By Security Monitoring Services

Video Doorbell Ownership

From the article, "The Smart Money: Residential Trends and Consumer Insights" by Elizabeth Parks

Previously In The News

Almost 50% Smart Home Devices In U.S. Are Self-Installed, Parks Associates Finds

Wireless home security sales are increasing, as almost one-half of home security owners in the U.S. have a home security system that connects wirelessly to sensors, according market research firm, Par...

Expanding Home Energy Management Programs

Parks Associates research reports 62% of U.S. broadband households strongly believe that saving energy and lowering utility bills are important, and 30% strongly believe that being “green” is importan...

The Apple TV is Falling Farther Behind as Their Competitors Prepare to Release New Devices

The current Apple TV, according to Parks Associates—a highly respected research firm—is in third place behind Roku and the Fire TV in both recent sales and number of homes with the device. The high...

What’s the Best Tech Solution for Medication Management?

One perspective that the Lux study did not highlight is that of caregivers. People responsible for patient care — both now and in the future — are heavily on board with the use of mHealth tools that f...