Providing Market Intelligence for 40 Years

In The News

Jennifer Kent, Senior VP, Parks Associates: Women in Security

We continue our Women in Security Q&A series with Jennifer Kent, senior vice president and principal analyst at Parks Associates. She shares her security industry mentors, her proudest career accomplishment and how the sector can become even better.

Jennifer Kent started with Parks Associates in 2009, studying technology trends and what consumers want from their technology providers in and around the home. Security systems and services providers are a key channel bringing new technologies into the home so my research brought me into discussion with the leading security brands right.

Tricia Parks, the founder and CEO of Parks Associates, was incredibly influential early in my career. She is a researcher at heart and personally led the research team for my formative years as an analyst. Her edits of my work helped me transition from academic language to business communication and shaped how I assess market trends, distinguishing what information is strategic versus simply descriptive.

From Security Sales & Integration's Women in Security Q&A series, "Jennifer Kent, Senior VP, Parks Associates: Women in Security"

 

Previously In The News

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...

New Gadgets For Smart Homes

SMART home technology that has long been knocking at doors will settle into the mainstream after rival gadgets and services become hassle-free guests that get along with one another, industry insiders...

Parks Associates Focus On Top 10 Entertainment Disruptors

Analysts and leading company executives, including Vivint Smart Home, Rovi, AT&T Digital Life, Schneider Electric, Comcast and Hewlett-Packard, all took part in panel discussions. A major highlight...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive