The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates.
"Its market entry approach was to introduce the HomePod as a high-quality speaker positioned for a whole home audio experience," she told TechNewsWorld. "Multiroom audio with the ability for multiple HomePods to work off of one another to create an immersive audio experience is a natural step for Apple."
From the article "HomePod Gets Multi-Room Audio Chops With iOS 11.4" by John P. Mello Jr.
In its latest round-up of the strength of cord-cutting in the country, 360 View: Entertainment Services in US Broadband Households, Parks found that antenna-only usage has steadily increased since 201...
Entry into the smart speaker market makes sense for a company with smart home aspirations. "As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russe...
Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...
Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....