Providing market intelligence for more than 35 years

In The News

Health 2.0: Connecting The Dots Between Technology, Care Providers And Patients

The connected health ecosystem is growing rapidly, with the rise in wearable technologies and internet of things (IoT). In addition, over 50 percent of hospitals now use three or more connected health technologies such as patient portals, patient education/engagement apps, remote patient monitoring and others, according to a survey. However, there is still a long way to go to strike the right balance between healthcare providers, technology providers, and to educate patients on what is available.

That’s because the early adopters of new connected health technologies largely represent health-conscious, but not necessarily unhealthy, consumers. A key challenge for the healthcare industry in 2016 is to develop strategies to engage other segments of the population. According to a white paper on the connected health market by Parks Associates, 30 percent of consumers aged 18-24 who have chronic conditions do not have a primary care doctor, and 55 percent of US broadband households have a head of household with at least one chronic condition.

From the article "Health 2.0: Connecting The Dots Between Technology, Care Providers And Patients" by www.thenextsiliconvalley.com

Previously In The News

34% of Pay-TV Subs Altered Service in Past Year – Study

Leading entertainment research firm Parks Associates reports approximately one-third of pay-TV subscribers in U.S. broadband households changed their pay-TV services between 1Q 2017 and 1Q 2018. Fifte...

‘Voice first world’ nears: Smart devices + artificial intelligence = end of touch

And 55 percent of families with broadband say voice control is “appealing,” thus “driving adoption and usage of voice control devices and apps.” In fact as we head into the 2018 holiday season, 43 per...

Apple pursuing Apple TV-HomePod combo – report

But a refresh would come at a good time, arriving on scene as consumer adoption of certain smart home products continues to climb. According to Parks Associates, 49% of US broadband households own a s...

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...