Providing market intelligence for more than 35 years

In The News

Health 2.0: Connecting The Dots Between Technology, Care Providers And Patients

The connected health ecosystem is growing rapidly, with the rise in wearable technologies and internet of things (IoT). In addition, over 50 percent of hospitals now use three or more connected health technologies such as patient portals, patient education/engagement apps, remote patient monitoring and others, according to a survey. However, there is still a long way to go to strike the right balance between healthcare providers, technology providers, and to educate patients on what is available.

That’s because the early adopters of new connected health technologies largely represent health-conscious, but not necessarily unhealthy, consumers. A key challenge for the healthcare industry in 2016 is to develop strategies to engage other segments of the population. According to a white paper on the connected health market by Parks Associates, 30 percent of consumers aged 18-24 who have chronic conditions do not have a primary care doctor, and 55 percent of US broadband households have a head of household with at least one chronic condition.

From the article "Health 2.0: Connecting The Dots Between Technology, Care Providers And Patients" by www.thenextsiliconvalley.com

Previously In The News

New Route to New Revenue: Detect & Respond to Credentials Sharing

Credentials sharing is not a new problem for service providers. As the OTT and pay-TV landscapes continue to evolve to accommodate entertainment on multiple devices, credentials sharing has followed s...

34% of Pay-TV Subs Altered Service in Past Year – Study

Leading entertainment research firm Parks Associates reports approximately one-third of pay-TV subscribers in U.S. broadband households changed their pay-TV services between 1Q 2017 and 1Q 2018. Fifte...

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

Epix Enters the Direct-to-Consumer Streaming Fray

Though Epix is trying to take advantage of this trend as a portion of consumers self-bundle with video, the challenge will be to ensure that Epix is part of that bundle. A recent study from Parks Asso...