Register

I agree with the Privacy Policy

In The News

Apple now has 69% of the smart tag market among US Internet households

March 10, 2025

home automation

Smart tag adoption rose to 12% in US Internet households last year with Apple still leading the market, according to Parks Associates.

The research group says that’s up from 7% in 2022. Consumers use smart tags for convenience, security, and tracking, helping them easily locate lost items, automate daily tasks, and streamline access to digital services, according to Parks Associates.

Apple now has almost 69% of the smart tag market, compared to around 45% in 2022. Park Associates’ report is based on a consumer research survey of 8,000 US International households.

From the article, "Apple now has 69% of the smart tag market among US Internet households" by David Sellers

Previously In The News

US: 55% Of OTT Services Subscription-Only

Findings from the Parks Associates’ OTT Video Market Tracker indicate that 55 per cent of OTT services in the US have a subscription-only business model, such as Netflix or Hulu. In Canada, 50 per cen...

OTT Adoption Up 12% Among US Households

Findings from Parks Associates’ OTT Video Market Tracker service indicate that Netflix, WWE Network, and Hulu have the highest Net Promoter Scores among major OTT video services in the US. The interna...

Connected Device Apps Driving Revenue Generation

Connected device apps for the monetisation of video services are now the second most used method for consumers subscribing to OTT services, according to a new Parks Associates whitepaper, sponsored by...

35% US broadband homes regularly watch UGC

Parks Associates has published OTT research showing nearly 35 per cent of US broadband households watch user-generated content (UGC) online, on sites such as YouTube, Vimeo, and Dailymotion, more than...

‹
1
2
...
453
454
455
456
457
458
459
...
733
734
›