Parks Associates In The News

Latest In The News

Chromecast, Cheap, Efficient And Now Challenged

So, from what it appears, or at least as it’s written, the early adoption of Chromecast by Americ...

Google's Chromecast: Holding market share, losing viewers

Good news, bad news for Google: Chromecast is holding onto its slice of the streaming-video devic...

Marketers: Time To Go 'Over The Top' With Video?

New investments in OTT and recent consolidations in the space seem to show that OTT technology is...

Don't assume Apple will own the smart home -- here's why

Consider usage, though, and the underdog's prospects start looking up. From a Parks Associates st...

Some New Data Emphasizes The Drift To OTT Viewing

Parks Associates today said the amount of online video seen via a TV screen went up to 3 hours pe...

More Connected Devices Means More Support Needed

As more consumer devices and services get connected, they’re looking for more in the way of tech...

Smart Home: Products And Services

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Connected Health and Wellness

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About Parks Associates

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

Chromecast, Cheap, Efficient And Now Challenged

Google's Chromecast: Holding market share, losing viewers

Marketers: Time To Go 'Over The Top' With Video?

Don't assume Apple will own the smart home -- here's why

Some New Data Emphasizes The Drift To OTT Viewing

More Connected Devices Means More Support Needed

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Mindi Sue Sternblitz-

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