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Survey: 74 percent of adults plan to purchase a health and fitness device in the next year

Almost two years ago, the CTA, in conjunction with Parks Associates, published a report that found t...

15 Percent of U.S. Broadband Households Plan to Buy Wireless Speakers

A recent Parks Research study found that, of U.S. broadband households, 18 percent plan to buy earbu...

10% of U.S. broadband households intend to purchase a wearable camera or camcorder by midyear 2016

New connected wearables research from Parks Associates finds 9% of U.S. broadband households own a w...

Yahoo could become Internet history

Brett Sappington, director of research at Parks Associates, said one of Yahoo's biggest mistakes was...

Why Yahoo faded: The Internet changed, but it didn't

Yahoo said Wednesday that it plans to hollow itself out, spinning off its core business and leaving...

The IT Shop Partner Profile

Parks Associates’ (News - Alert) study on IT support spending for small business finds that small bu...

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