Parks Associates In The News

Latest In The News

OTT And Multiscreen Usage Driving New Bundling Revenues For

New data from Parks Associates (www.parksassociates.com) shows that 25 percent of OTT (over-the-top)...

Dumb To Buy A Smart TV? Technology Has Problems

In an August report, the NPD Group estimates that roughly a third of smart TVs in the U.S. weren’t a...

CES Kicks Off In Las Vegas

But the Internet of Things trend is also being driven out of necessity. According to an analyst f...

Smart TVs Don't Seem So Smart Compared With Streaming Devices

“If you're a streaming media box (maker), you've got much more ability to push new features out into...

TV Manufacturers Search for the Next Big Thing at CES

"From the content side, it is far easier for content producers to create HDR-enabled content than to...

Attention Moves Beyond 4K Resolution To HDR And ‘Ultra HD Premium’ At CES

Ahead of the show (the word barely covers what CES is – a city-wide exposition that takes up endless...

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In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

OTT And Multiscreen Usage Driving New Bundling Revenues For

Dumb To Buy A Smart TV? Technology Has Problems

CES Kicks Off In Las Vegas

Smart TVs Don't Seem So Smart Compared With Streaming Devices

TV Manufacturers Search for the Next Big Thing at CES

Attention Moves Beyond 4K Resolution To HDR And ‘Ultra HD Premium’ At CES

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