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RTB Is Growing Up

It was recently reported by Parks Associates that real-time bidding (RTB) accounts for 12% of tot...

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Meet the Biggest Advertisers in RTB

The real-time bidding digital ad market is expected to reach $1.6 billion in 2012, according to P...

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Apple challenges Google's dominance in smartphones as iPhone 5 nears release

As Apple prepares to release its new iPhone model, new research from Parks Associates shows the i...

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Nearly 50% of U.S. smartphone users consider 4G/LTE access very important when choosing a mobile service provider

Mobile data traffic has more than doubled in each of the last four years, and the consumer appeti...

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Nearly 50% of U.S. smartphone users consider 4G/LTE access very important when choosing a mobile service provider

Mobile data traffic has more than doubled in each of the last four years, and the consumer appeti...

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Online Video Via TV Is Rising

This year, 56% of smart TV set owners have accessed some video via a Net connection, according to...

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