Providing market intelligence for more than 35 years

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

What’s The Smart Home Device Outlook For Broadband Households Through 2016?

Home security and safety are often some of the first usage cases brought up around discussions of sm...

Study: Spanish-Speaking Subs More Likely To Pay For TV

“While pay TV penetration has declined among U.S. broadband households, adoption has remained steady...

IBM Cloud Video: Technical Problems Still Account For 17% Of SVOD Churn

Research company Parks Associates published a study last year suggesting that SVOD services stood to...

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and...

Netflix Subscriber Churn Increase Could Be Sign Of 'Stream Cutting'

With the growing number of streaming services, churn will be an issue as consumers experiment with d...

WWE Gets Streaming Boost As Wrestling Fans Subscribe

WWE has been at the forefront of the media industry’s attempts to establish a business providing pro...

Contact Us

Parks Associates

Sign up to receive all the latest media alerts in your inbox