Parks Associates In The News

Latest In The News

Managing for the Optimized Content Bundle

According to Parks Associates, over a quarter of millennials subscribe to three or more over-the-top...

Smart Home Adjacencies: Building the Ecosystem

The smart home is expanding beyond lights, locks, and thermostats to include new products such as sm...

Report: Increasing Mobile Video Usage is a Leading Indicator for Cord Cutting

People who use their smartphones to watch more than six hours of video per week are more likely to c...

TV Platforms Benefit From Easy Cancellation Policies

Month-to-month digital media analysts continue to follow “churn” issues — entertainment consumers wh...

5% of Broadband Users Likely to Cut the Cord in the Next 12 Months

"Many are satisfied with their current provider overall, but these subscribers are aware of the othe...

21 Smart Speaker Superpowers

Almost unheard of as recently as five years ago, smart speakers are on their way to becoming as ubiq...

Smart Home: Products And Services

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Broadband and Mobility

Connected Health and Wellness

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In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

Managing for the Optimized Content Bundle

Smart Home Adjacencies: Building the Ecosystem

Report: Increasing Mobile Video Usage is a Leading Indicator for Cord Cutting

TV Platforms Benefit From Easy Cancellation Policies

5% of Broadband Users Likely to Cut the Cord in the Next 12 Months

21 Smart Speaker Superpowers

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Mindi Sue Sternblitz-

Rubenstein

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